Several people standing in a circle stack their hands on top of the others' hands.
Transforming volunteerism for high-impact results

Service Enterprise Initiative

Is your Arizona nonprofit ready to unlock the power of volunteers?

The Service Enterprise Initiative is a national program that provides training and certification to nonprofits that are committed to implementing exemplary volunteer management practices to achieve operational efficiency and greater social impact.


said their organization was better equipped to engage volunteers to meet their mission


report an increase in both traditional and skill-based volunteers, averaging a 23% annual increase in volunteers


annual increase in volunteers on average for certified Service Enterprises, representing $63,000 in valued labor



Logo for Service Enterprise, Points of Light.

The ASU Lodestar Center offers nonprofits throughout Arizona access to the Service Enterprise Initiative, together with AL!VE and Points of Light. We equip nonprofit and public organizations to increase their return on volunteer investment and meet their missions. See which organizations have already experienced our Service Enterprise diagnostic, team training and one-on-one coaching. They represent the top 11% of nonprofits in the nation, reporting some of the highest volunteer numbers and labor hours in the country.

Service Enterprise Initiative

Organizations receive these key benefits

  • Access to a research-based program to transform your organization into one of the top 11 percent of nonprofits in volunteer management and organizational performance, according to research by the TCC Group.
  • A diagnostic evaluation of your current volunteer engagement practices and tailored recommendations for improvement.
  • 16 hours of training focused on change-management and volunteer engagement strategies and best practices.
  • 15-20 hours of individualized coaching and the support of a community of peers to guide you through your Service Enterprise transformation.
  • A nationally recognized certification, with access to volunteer engagement networks, resources and communities.
  • Increased capacity to power your organization. According to Points of Light, Service Enterprises experience a 23 percent increase in volunteers annually, representing $63,000 in valued labor.

Diagram explaining each step in the cycle of Service Enterprise Application.

Expand your impact and reach

Service Enterprise certification signifies that organizations have the capability and management expertise to strategically use volunteers to improve the performance of their organization.

For every $1 invested in effective volunteer engagement, organizations can expect $3-$6 in return through more effective program delivery. Service Enterprises are significantly more adaptable, sustainable and better resourced to do their work.

In fact, research conducted by the TCC Group found that Service Enterprises are equally as effective as their peers without volunteers, at half the median budget.

Why choose SEI?

Get certified

Is your organization ready to join the next cohort at the ASU Lodestar Center for Philanthropy and Nonprofit Innovation? Or is your organization considering recertification? Get started by completing this form. For more information, email us at


Get certified

A collaborative program between:

ASU Lodestar Center

Points of Light

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