The 2020 Upswell Campaign


We are rising

We cannot go back

2020 changed us. The way we learn. The way we communicate. The way we engage.

We are students studying nonprofit leadership and management at a time when the world needs changemakers.

Join the upswell by contributing to our goal of $18,000 by December 31 and support OUR generation of leaders.

We are the future

We have an extraordinary opportunity as Certified Nonprofit Professional students to build the next normal. Our communities will thrive when we thrive. We will be ready. But, we need your help.

  • Your campaign donations will pave the way for 100 future nonprofit leaders to pursue the national Certified Nonprofit Professional credential through the Nonprofit Leadership Alliance without the burden of additional fees.
  • We will also send 12 students to the Independent Sector’s Upswell virtual convening to engage with professionals on the front lines for social justice and COVID-19 recovery.

We are a movement

The Nonprofit Leadership Alliance Student Association (NLASA) - formerly known as American Humanics - is a group of dedicated and passionate students actively pursuing their nationally recognized Certified Nonprofit Professional (CNP) credential. Our program at Arizona State University is one of the most well-respected affiliated CNP programs in the country.

Through the disruption, we are strong.

Like the phoenix, WE ARE RISING!

Support the future, today

From $1 to $1,100, any gift you contribute by December 31 is much more than a donation. It is an investment in the next generation of nonprofit leaders. Help us continue taking action toward social change today. Thank you for playing a part in the future of the nonprofit sector!

Give now

NLASA Upswell campaign 2020

$13,896 raised toward our $18,000 goal


Giving levels


The Legacy

In honor of the 41st annual campaign lead by the students of the Nonprofit Leadership Alliance at ASU, you will continue this long and proud legacy! Fantastic!


The Future

The Certified Nonprofit Professional (CNP) credential is the preferred national certification for those entering the social sector. $100 covers the credentialling fee for one future nonprofit professional. Outstanding!


The Rising Tide

Pay the $197 registration cost for one student to attend the Upswell Conference powered by the Independent Sector. Fabulous!


The Movement

$500 will cover the national Certified Nonprofit Professional credentialling fees for 5 future students. This could be the next Chief Executive Officer, Chief Financial Officer, Communications Director, Program Director, and Education Director of your favorite nonprofit organization. What a dream team!


The Upswell

A donation of $1,100 will cover the national CNP credentialing fees for all 11 students participating in the campaign. This means 11 Certified Nonprofit Professionals working to make our world better. Incredible!

Leadership development

For over 35 years, ASU has prepared the professionals that lead and strengthen our community’s nonprofit organizations. Leadership development experiences such as Upswell bolster this preparation. Attendance is a requirement for Nonprofit Leadership Alliance students to earn their Certified Nonprofit Professional (CNP) credential. According to NLA’s research, Certified Nonprofit Professionals stay in the nonprofit sector 50% longer and are seven times more likely to rise to director-level than nonprofit professionals who have not earned this certification.