Friday, September 23, 2011 - 9:00am
posted by
Pat Lewis,
Senior Professional
in Residence
ASU Lodestar Center


Welcome to Research Friday! As part of a continuing weekly series, each Friday we invite a nonprofit expert to highlight a research report or study and discuss how it can inform and improve day-to-day nonprofit practice. We welcome your comments and feedback.

Do volunteers count? Oh, yes, they count — in how services are performed, in how much is and can be done, and in generating social value. Volunteering is the heart and soul of the social sector.

However, the “contributions of most volunteer services are not recorded in the conventional accounting statements because they do not meet the very specific requirements of the Financial Accounting Standards Board (FASB),”[1] the entity in the U.S. that establishes financial accounting and reporting standards.[2]

For some nonprofits, this means that financial statements misrepresent the depth of effort and the breadth of support for services to clients, customers, and the community. They ask, “How can we present to our Board of Directors, our funders, and our volunteers how much value volunteering brings to our ability to carry out our mission?”

Well, to the rescue comes the work of Dr. Laurie Mook, an assistant professor in ASU’s School of Community Resources and Development and an affiliated faculty member of the ASU Lodestar Center. Dr. Mook, along with Dr. Jack Quarter[3] and Dr. Betty Jane Richmond[4], have researched the social sector for many years, as well as co-authored What Counts: Social Accounting for Nonprofits and Cooperatives.[1] Their work suggests a new way of accounting for social value.

As noted in the foreword, “The field of accounting has traditionally evolved in response to the needs of the business community. While this is an important constituency, nonprofits are different in that they do not have shareholders and they serve many stakeholders. Therefore, new accounting models are needed that speak to the uniqueness of nonprofits. While going a long way in demonstrating how volunteer contributions and unpaid services to the community can be included in accounting statements, What Counts acknowledges that this work represents only a beginning. Nevertheless, it is an important beginning!”[5]

For the purposes of this blog post, I have selected only one of a number of examples provided by the authors, all thoroughly supported by impressive research, and including some examples of nonprofits that have incorporated social accounting into their financial statements. These statements are:

  • The Socioeconomic Impact Statement, an adaptation of an income statement;
  • The Socioeconomic Resource Statement, an adaptation of a balance sheet, and;
  • The Expanded Value Added Statement, an adaptation of a Value Added Statement.


Chapter 5 focuses on the valuation of volunteer hours as an add-on to the traditional income and position statements. The authors present statements from Junior Achievement of Rochester, New York Area to illustrate. Let's look at a Statement of Financial Position, with adjustments to make it a Socioeconomic Resource Statement (an adaptation of a balance sheet).

First, volunteer efforts are monetized. How?


Table 5.1 Volunteer Hours Contributed for the Year Ended June 30, 2001[6]

Junior Achievement of Rochester, New York Area, Inc.

 

 

# of
Volunteer
Placements

# of
Hours

Hours per Volunteer

FTE

Avrg

Rate

Value

Elementary
school consultants

736

8,832

 

12

 

4.25

$25.86

$228,396

Middle school consultants

33

 

726

22

0.35

 25.86

$18,774

High school
consultants

426

140

35

0.07

25.86

$3,620

Company
coordinators

45

990

22

0.48

26.85

$25,582

Special events

75

525

7

0.25

12.22

$6,416

Governance

36

792

22

0.38

31.30

$24,790

Subtotal

929

12,005

12.92

5.77

25.70

$308,577

Fringe benefits (12%)

 

 

 

 

 

$37,029

Total including fringe benefits

 

 

 

 

0

$345,606

 


Using what is called a "replacement cost" method to estimate a monetary value based on wages paid for similar activities, the U.S. Department of Labor, Bureau of Labor Statistics, and Independent Sector were the sources for determining the average rate and the fringe benefit calculation. These data sources are updated regularly and are easily accessed on the Internet.

Incorporating this information into The Socioeconomic Resource Statement is an interesting exercise whereby human resources, both employees and volunteers, and the values of the organization’s brand and relationships are expressed in dollars in a column titled "Intellectual.” The hard valuations of assets and liabilities, as normally expressed in traditional accounting, are listed in a column titled “Economic.” An example of this follows.


Table 5.6 The Socioeconomic Resource Statement

Junior Achievement of Rochester, New York Area, Inc.

 

                   As of June 30, 2001

Intellectual

Economic

Resources Available

 

 

Human Resources

 

 

     Employees

$304,876

 

     Volunteers

$358,136

 

Organizational

 

 

     Junior Achievement brand

$32,576

 

Relational

 

 

     Schools

$239,850

 

Current Assets

 

 

     Bank

 

$4,356

     Petty cash

 

$150

     Pledges receivable

 

$108,936

     Prepaid expenses

 

$1,209

Property and Equipment

 

 

     Office equipment  

 

$16,041

     Furniture and fixtures

 

$1,751

Total Resources

$935,438

$132,443

 

 

Obligations

 

 

Financial

 

 

     Accounts payable

 

$84,468

     Accrued expenses

 

$15,765

     Refundable advance

 

 

     Note payable--Officer

 

 

     Note payable--Bank

 

$13,591

     Due to Junior Achievement, Inc

 

$109,288

Human

 

 

     Employees

$304,876

 

Organizational

 

 

     Junior Achievement brand

$32,576

 

Total obligations

$337,452

$223,112

Net Assets (Liabilities)

$597,986

($90,669)


This is a very different way to look at the value of a nonprofit. It certainly shows a much fuller picture, especially for the many thousands of nonprofits who depend so heavily on volunteers for mission accomplishment. We do need to remember, however, that social accounting provides statements of value in addition to the traditional financial statements recommended by the Financial Accounting Standards Board.

There is a free online open-source software program that supports the development of these Socioeconomic Statements. The software is intended to accompany the book, a needed resource as the thinking and language is non-traditional; the book is very explanatory. To access the free software, you can register your organization here. (Note: The organization is currently transferring the software to a new server, so access may be limited at the moment.)

Social value is an outcome of the work of the social sector. Social accounting may be the nonprofit accounting of the future. I think back some 20 years or so ago when Return on Investment (ROI) was first applied to the nonprofit sector and how difficult it was for many to think in those terms. I suggest that social accounting falls into the same category: Something not easy to embrace immediately, but it may be a part of our future.

Volunteers are a valuable resource. Placing a dollar value on volunteer contributions and presenting this additional information helps stakeholders understand their social value and may help motivate even more volunteering.

Patricia Lewis' role as Sr. Professional-in-Residence at the Lodestar Center is to help bridge academia and practice. She has a long career as a nonprofit executive and as a "pracademic," having previously served as President and CEO of the Association of Fundraising Professionals, Executive Director of Camp Fire Boys and Girls in Seattle-King County, Development Director of the Childrens' Home Society of Washington State, and as the Nonprofit Professional-in-Residence at George Mason University. She has written and lectured throughout the world about various leadership and management topics for the nonprofit sector.


Sources:
^ [1] Mook, Quarter, Richmond, “What Counts: Social Accounting for Nonprofits and Cooperatives”, 2nd ed., Sigel Press, 2007, pg. 88 with specific reference to Statement of Financial Accounting Standards No. 116 (Financial Accounting Standards Board 1993).
^ [2] FASB: Financial Accounting Standards Board, fasb.org
^ [3] Jack Quarter, Ph.D., Professor & Co-Director, Social Economy Centre, Ontario Institute for Studies in Education, University of Toronto
^ [4] Betty Jane Richmond, Ph.D., Faculty of Education, York University
^ [5] Alan J. Abramson, Ph.D., Director, Nonprofit Sector and Philanthropy Program, The Aspen Institute, Washington ,DC. Ibid, Foreword
^ [6] Ibid, pg 89

Comments

"It certainly shows a much fuller picture, especially for the many thousands of nonprofits who depend so heavily on volunteers for mission accomplishment"

I found this to be a very good comment that related very well to your research. Often times, volunteers get over looked and don't recieve due credit for their importance to the success of any event or organization. The economic impact is very important because often times they are doing work that would have been done by someone recieving a costly hourly wage. Non-profit organization are able to positively effect communities all across the country due to the work and effort of thousands of volunteers.

I found this blog to be very useful and informative. We all know that there are volunteers everywhere, not just in the service sector. But I believe a lot of people truly overlook how much time some people put into organizations in Non-profit. Some people volunteer more than they actually work for pay.

Sadly, I think a lot of volunteers aren't appreciated as much as they should be. Out of anyone to get the biggest thank you for their work in the service sector I think should be the volunteers. They don't have to be there at all. Where as the people who are paid workers, not that they don't deserve a thank you as well, have to be there. It's their job.

Without the volunteers, a lot of organizations wouldn't exist to begin with or they would not be as successful as maybe they are today. In the service sector volunteers aren't just nice to have, they are essential.

Wow! I really had no idea how serious this was or that it even was a big problem. It really got me thinking of all those volunteers that want to help out and donate their time to organizations and they dont expect nothing in return.
It's thanks to those volunteers that an organization is able to do what they do and keep them going to continue to give their service to the public. without the volunteers, its like a big puzzle missing many pieces, we need them to make an event successful.

Volunteers in non-profit organizations always go above and beyond their means. It is extremely unfortunate how little credit a person receives for all their hard work and dedication towards certain organizations.
If it wasn't for the volunteers , communities would not be running as smoothly. There wouldn't be organizations that take homeless children in, save children from abusive families, or organizations that provide children with education.
The lack of creditability and appreciation towards Non-profit organizations is similar towards teachers. Teachers are generally paid so minimal, and barely credited, yet are a huge necessity to a community.
-Chelsea Halstead

This is really eye-opening to how abundant the impact volunteers have on our social sector. They contribute quite a bit of their time and energy and ultimately save us hundreds of thousands of dollars. This triggers in me a deeper appreciation for them.
The statistics shown in this blog are staggering as to how much volunteers put in, how much is saved, and how little any of this is recognized. Not only is this not fair to the volunteers but it is robbing our communities of the true effect our nonprofits are having.
If the truth were made more aware, even if it is hard to calculate, then people might be more willing to give or might have a better idea as to how they can help. As the nonprofit sector grows, these studies will become more and more crucial to really display accuracy and gage how successful are nonprofits are.
Thanks for sharing this information, it's great!

-Erica Neal

It is refreshing to see that people are looking for more ways to acknowledge the value of volunteer work, and it is a shame that Financial Accounting Standards Board had no previous way to represent the work that people put into organizations on their own accord. Showing people the true impact of a volunteer would most certainly impact volunteer recruitment and retention. Besides, non-profits want to keep track of all of these aspects despite how much of an impact these studies going public would have. At least we are taking a step in the right direction.
-Michael Homan

Volunteers really are important to our community because it shows how giving people are. If we did not have volunteers so much more money would be spend and preparing events, shows, dinners, etc. Volunteering is not recorded in the conventional accounting statements because volunteering is someone giving up their time to do a good deed which is help. Without volunteering our communities would not be as close as they are.

-Yoel Lustgarten

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