Question: We would like to increase our donations. Is the upcoming Arizona Gives Day a good opportunity to do this?
In the days leading up to December 10, my email and Face book page lit up with information and requests to participate in 2013’s Colorado Gives Day (coloradogives.org). The requests came from organizations with which I have a connection as a former staffer, or in one case, by my son who works for the organization. His appeal was my favorite – he asked all his family members across the country to donate to his environmental advocacy group in lieu of a birthday gift to him. Does this represent a new level of maturity on his part?
I made my modest gifts, despite living in Arizona, and these, combined with over 88,000 other gifts raised over $20 million in one 24 hour period to support Colorado nonprofit organizations. Wow! The organizations I supported raised $55,000, $35,000 and $25,000.
Arizona nonprofit organizations can participate in our own Arizona Gives Day on April 9, 2014. Presented by the Alliance of Arizona Nonprofits (arizonanonprofits.org), and Arizona Grantmakers Forum (www.arizonagrantmakersforum.org) , and sponsored by FirstBank, Arizona Gives Day provides a terrific opportunity to use the power of social media to build support from existing and new donors and contribute to a thriving philanthropic culture in our own state.