Annalise Parady

Research Friday: The Importance of Strong and Weak Ties In Leadership Development

posted by
Annalise Parady,
Director of Development

 for Vive Peru


Welcome to Research Friday! As part of a continuing series, we invite a nonprofit scholar, student, or professional to highlight current research reports or studies and discuss how they can inform and improve day-to-day nonprofit practice.

These days,"social network" is a term that often refers to a social media community, such as Facebook, and thus is not a term that many managers would take seriously unless they were discussing a social media campaign. In fact, we all live in social networks, every day, and the implications are important for organizations, professional networking and leadership development. The ways in which social networks are designed for interaction among the members of an organization can create a network of support to improve teamwork, as well as create the highest level of information flow to stimulate ideas.